Brand Vista - The Brand Alignment Company ™
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  Content:

In a nutshell
Brand Vista - In a nutshell
Merlin have applied Brand Alignment to most of their brands and this one minute film shows how Alton Towers Resort have benefited from it. View film > 
What we do
Starting point - What we do
This is the new era of branding. The skills & disciplines required to make a brand successful are changing. Traditional ways of brand building need to be challenged. View film > | read all about it >
Exploring
Exploring
Exploring is the first stage of our approach to brand alignment. We start in the zoo and we end up in
the Jungle. View film > | read all about it >
Visioning
Visioning
If you don't take ownership of your future, somebody will do it for you. This is how we help you take control. View film > | read all about it >
Aligning
Aligning - Making it happen
"Vision without action is hallucination". We turn vision into reality by helping you align processes, behaviours, culture and communications - fast. View film > | read all about it >
       
Brand Vista are:

Geoff Barnsley
Gary Moss
Peter Nowell
Andrew Stothert






  Now playing:

Gary Moss

Gary loves aligning brands because he knows it works through his experience as a marketeer in a large retailer and as the Strategic Planning Director of J Walter Thompson. He spends much of his time with customers and turning this insight into motivating, inspiring and do-able brand strategies for his clients.

What I do best:

  • brand alignment
  • getting at the truth of what people really think and how it effects what they do and what they buy
  • finding new ways of uncovering the consumer truth and making sense of it creating brand visions and strategies that work and are aligned
  • creating measurement tools that work
  • developing advertising that is aligned
  • coming up with new ideas
 
 
 
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